A surprising number of small business websites either have no analytics installed at all, or have it installed incorrectly so the numbers don't mean anything. Every site is set up with Google Analytics 4 and basic conversion tracking from launch, so you have a real, accurate picture of your traffic from day one.
Beyond installation, we make sure the events that actually matter, form submissions, phone number clicks, quote requests, are tracked as conversions, not just page views.
What's included
Google Analytics 4 installed correctly sitewide
Conversion tracking on your contact form and phone number clicks
A simple explanation of what to actually look at, not just a dashboard dump
Traffic source tracking, so you know what's actually working
Monthly review included as part of your care plan
Setup that survives a redesign or migration, rather than being lost
Why it matters
Without accurate tracking, it's impossible to tell whether a marketing effort, a new blog post, a Google Business Profile change, an ad campaign, actually produced leads or not. Correct analytics turns "I think this is working" into an actual answer.